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Since marketing budgets are reduced, an internet marketer should focus on getting more free traffic to site. Here are some tips that can be done in order to get the traffic on site for FREE:-

SEO – Search engine optimization is your best source of free traffic on internet. More and more people are searching on net & if you are a smart internet marketer you should take advantage of popularity of Search engines especially Google. Get your content as per keywords, build your links, correct your meta-tags, submit to all directories, release press releases on internet etc. SEO is a time consuming activity but this will be the best time to start if haven’t done already.
Blogs – Communicate your site or brand to the visitors or consumers. Involve them directly and add value to your site. Blogs should be appreciating your service like a jobs website should start a blog on how to make a resume. This will help them to prepare consumers for there bigger brand i.e. jobs.
YouTube and other Video Communities – Obama campaign has really used the power of youtube and every internet marketer should work on advertising there brand on youtube.com. So don’t wait and Open up a YouTube account today and start posting videos related to your niche with full information. Use your targeted keywords in the description field and mention your web address at the beginning of your description, including the “http://” so it can show up as a clickable link & will bring visitors to your site.
Link exchange – I know it is the most frustrating job of an internet marketer but we should do it as it is a need of the hour. It will be very easy if you can do the little homework on it. Prepare the list of all potential sites which are providing services related to your site but not directly as your competition. Like a loan site will be a good exchange site for a property classifieds. So, build your list, scratch the competition and start mailing.
Forums & Answers – Start joining forums and be an active player in that. Try to be wise and promote your brand carefully. People should believe you as a quality source and it will motivate them to land your website.
Social Networking Site applications – Yeah, they are not free but you can get it developed in house too. Think like a marketer and develop an interesting thought on the basis of providing provide fun to user and at the same will understand your site’s objective. SNS apps are the future of internet marketing as you are getting such a large amount of traffic for almost no bucks.